Organization of investment PR projects

On April 18, 2023, senior lecturer of the Department of Broadcasting and Public Relations of the Faculty of Journalism and Political Science Algalieva Gulnazym Sakenovna held an open lesson on the discipline "Organization of PR projects" on the topic "Organization of investment PR projects" with 3rd year students of the educational program on public relations.

The purpose of an investment PR project is a strategic action plan created to attract the attention of potential investors and attract them to invest in a company or project. It consists of a number of activities aimed at strengthening the company's image, increasing its recognition and trust from investors, as well as attracting new potential investors.

At the open lesson, students got acquainted with ways to identify risks and apply modern methods of media resource management to manage budget projects. Teacher Algalieva G. S. worked closely with students, gave students a detailed understanding, using methods and techniques of the latest modern technologies.

The open lesson was attended by professor-teaching staff of the Department of Teleradio and Public Relations, Chairman of the educational and Methodological commission of the faculty Aizhan Pernebekova and Head of the Department Serikzat Maksutovich Duysengazy.